Location:

Manchester, UK

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Date:

June 2021

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Overview: 

The brief for this project asked me to design and create three things:

1. A social media post

2. A social media story

3. A sheet of an upcoming FEA workbook

 

My focus? Creating a consistent and recognisable visual identity that would both engage existing FEA members and attract a new generation of entrepreneurial women.

 

To do this I called on a mix of timeless style and current social media trends. Scroll on and you'll see I tapped into astrology, femininity, and fluid, minimalistic shapes.

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